Sweetsboro Pastry Shoppe: Old-Fashioned Recipes Keep Customers Coming Back for More

Sweetsboro Pastry Shoppe
1302 Kings Highway
Swedesboro, New Jersey

SWEDESBORO, N.J. – During my interview with Sweetsboro Pastry Shoppe owner Karen Morrison, a customer chimed in.

“It is fabulous. I love your place. I buy all of my kids’ cakes here. You do a great job,” she said.

The customer is always right. Sweetsboro Pastry Shoppe, a AAA South Jersey Discounts & Reward partner, has been pleasing the whole family for 18 years.

Customers have been returning to Sweetsboro to celebrate life’s milestones – with birthday cakes, wedding cakes, baby and bridal shower cakes, and much more.

If you’re not celebrating a major event but are in search of a sweet treat, Sweetsboro also has plenty to offer.

They offer everything from custom cakes, doughnuts, cheesecakes, cupcakes, sticky buns, Danish, delicious butter cake, and more.

The bakery was opened in 2007 by Morrison and her stepbrother, Jack, who comes from a long line of bakers. Visit the shoppe and you’ll find walled photos of Jack’s grandfather, father, and uncles in bakeries – his parents owned a bakery in the Wissinoming section of Northeast Philadelphia.

“My stepbrother is a third-generation baker. Honestly, I did not intend to open a bakery. This opportunity became available, so I approached him about it. He had just gotten out of his business up in Medford. He responded, ‘let's do it together,’ so here I am,” Morrison recalls.

It’s those old-fashioned recipes and decades of experience that Morrison says sets Sweetsboro apart.

“[Bakeries] that open now are geared towards specialty items, where we're an old-fashioned bakery with a larger variety,” she said.

Stop in and find out for yourself. You won’t be disappointed.

Show your AAA membership card to save 10% off all purchases of $15 or more.