The lifesaving technology allows our drivers to protect all motorists on the roadway, as well as themselves. \n
Oct 17, 2023 | Traffic Safety
VOORHEES, N.J. (October 17, 2023) – HAAS Alert, the company behind the connected vehicle platform and digital alerting service Safety Cloud®, joins the Automotive Preferred Supplier program at AAA, one of North America’s largest and most trusted membership organizations serving over 56 million U.S. members. AAA is committed to improving safety at the roadside, and this tool will further that mission by providing real-time alerts to drivers approaching the scene.
AAA South Jersey is proud to implement the Safety Cloud® to its fleet of tow trucks. This lifesaving technology allows our drivers to protect all motorists on the roadway, as well as themselves. In just one month, more than 9,000 drivers were alerted through the Safety Cloud® at AAA South Jersey.
An average of two emergency responders are struck and killed every month in the United States. Data shows that tow providers are killed at a rate of almost 43 deaths per 100,000 workers, compared to just three for all other industries.
AAA Foundation for Traffic Safety research has shown that 23% of motorists are not aware of Slow Down Move Over laws, despite all 50 states having these laws. Even more startling, among those who do not comply with Slow Down Move Over laws, 42% thought this behavior was only somewhat or not dangerous at all to roadside emergency workers.
Safety Cloud® is the country’s largest connected vehicle and digital alert platform and is currently installed on thousands of towing and public safety fleets. The V2X (vehicle-to-everything) service broadcasts real-time messaging from equipped service vehicles to approaching drivers through in-dash infotainment systems and navigation apps. The alerts remind drivers to slow down and move over and are received up to 30 seconds before approaching a roadside incident. Advanced notifications like these have been shown to lower the risk of a collision by up to 90%. Safety Cloud® alerts are available in select vehicles from leading brands like Jeep, Dodge, Ram, Chrysler, and Alfa Romeo, as well as through popular navigation applications such as Waze and Apple Maps. To date, more than 2 billion Safety Cloud® alerts have been delivered nationwide.
The AAA Automotive Preferred Supplier program gives towing and roadside assistance providers nationwide access to products, technologies, and solutions to help improve safety and service for stranded motorists and the professionals that serve them. The addition of Safety Cloud® will give AAA service fleets comprehensive information on how to equip and use this technology for added protection when providing roadside assistance.
“It means so much to us to partner with AAA,” says Cory Hohs, CEO of HAAS Alert. “For decades, AAA has steadfastly advocated for Move Over laws, roadway worker protections, and other road safety initiatives that have saved countless lives. Their recognition of Safety Cloud as a valuable tool for improving road safety is one of the most meaningful endorsements we could ever receive, and it reinforces our commitment to this cause.”
“AAA is dedicated to making the roadside safer for all roadside Heroes,” says Cliff Ruud, Automotive Managing Director at AAA, Inc. “We’re excited to welcome HAAS Alert as a Preferred Supplier and offer this breakthrough solution to the thousands of roadside assistance professionals who rescue motorists daily. Digital alerts like those provided by HAAS improve safety by reminding drivers to follow Move Over laws when it matters the most.”
About HAAS Alert
HAAS Alert’s mission is to build lifesaving mobility solutions to make vehicles and roads safer and smarter. The company’s vision is a connected, collision-free world where everyone gets home safely. HAAS Alert’s Safety Cloud® service makes roads and communities safer by delivering digital alerts from emergency response, municipal and private fleets, work zones, and connected infrastructure to nearby drivers through its V2X connected vehicle platform. For more information, visit haasalert.com.
About AAA
Started in 1902 by automotive enthusiasts who wanted to chart a path for better roads in America and advocate for safe mobility, AAA has transformed into one of North America’s largest membership organizations. Today, AAA provides roadside assistance, travel, discounts, financial and insurance services to enhance the life journey of 62 million members across North America, including 56 million in the United States. To learn more about all AAA has to offer or to become a member, visit AAA.com.